Hootsuite is a social media integration platform that enables you to simultaneously post to a variety of different networks. It was founded in November 2008 by Invoke Media (founder and CEO: Ryan Holmes) and has grown into one of the most highly regarded web applications. Social networks that are currently able to be linked are Twitter, Facebook, LinkedIn, Ping.fm, Wordpress, MySpace, Foursquare, and Mixi.
Why I love it
Like its competitors, TweetDeck, Seesmic, etc., Hootsuite enables me to see the feeds from various social networks simultaneously. It's convenient to not have to flip back and forth between Facebook and Twitter in order to keep up with the conversation. Additionally, Hootsuite makes it easy to automate Tweets and status updates. I can set multiple (up to 50) posts for a future date and not have to worry about falling into inactivity in my social networks. It's very useful for posting things like quotes, random facts, and so on. If you want a little break from social media, but you don't want the online world to know you've disappeared, just schedule a few posts for the week and unplug with a good book or some time with the family. It's that easy.
Who uses it?
According to Hootsuite, the application is used by "The White House, Martha Stewart Media, SXSW and Zappos." Additionally, a few of my favorite online personalities that endorse Hootsuite are:
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